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Building a successful website from scratch is difficult. Building on top of an existing website is much easier. This is because, the longer a domain has been online the more trust and backlinks it usually has, two essential things needed to rank higher in search engine results.
It is possible to have an online business without a website, there are business models which sell amazon products, eBooks, Online courses, YouTubeVideos, without having their own website. Instead, they use Facebook.com, Voice.com or YouTube.com to post their content or links.
The advantage of a website, with its own domain name, is that it gives the owner a digital real estate, which they control and have a claim on. Just like being actual real estate, digital real estate has a higher chance of success if there are already solid foundations to it.
What is Empire Flippers and how do you use it?
Empire Flippers is an online website marketplace. It has an assortment of websites for sale. The first step for a potential buyer to workout is the budget. How much money are you willing to spend? This decision should take into consideration the risk appetite, long term financial goals and commitment to working on the site them. The buyer also needs to consider other investment options and if they are more suitable for him or her see: How to invest 10k.
Empire Flippers have been in the website buy and sell market for many years and they have a reputation to hold and protect. Their website looks professional and they have excellent rankings on FB and TrustPilot.
Empire Flippers provides a way for website sellers and website buyers to meet and make deals. To understand these deals you need some commercial webmaster experience. Once a webmaster has one successful site, then Empire Flippers offer the opportunity to expand faster by buying websites. Fast-tracking business expansion processes. In general, the more focused a website is, the better, it is much easier to focus on a specific niche than on a general one.
How to choose a website on Empire Flippers?
Choosing a site is not easy, you need to consider your expertise in the subject, the age of the site, the income and importantly the cost of that income, the revenue streams, the site complexity., the backlinks, the domain authority and the quality of the content, the target geographical location. Empire Flippers can help you with any questions you have on any of the ongoing auctions. It might be good to third party hire experts to analyze a potential buy, especially when you are considering to spending 4 to 5 figures on a site.
Once interested in a website sale, you need to pay a refundable deposit, this is done to stop the snoopers from just visit EmpireFlippers to find information on lucrative business plans.
What is the process to buy a website?
The prices websites sell at is usually a multiple of the monthly earnings. For example, a site which earns $1000 a month if sold for $22,000, it i.e 22 x the current monthly earnings. These monthly earnings are not guaranteed.
Once a price is agreed upon, you transfer funds to Empire Flippers, which act as an Escrow. This means that the buyer transfers the money to Empire flippers and the seller transfers the domain and once they have both in their possession they move ahead with the exchange.
If you are moving large amounts from your bank could require additional paperwork, check beforehand.
Learn more in our detailed post: How to buy a website?
What happens after you buy a website?
Once the site is bought, the buyer needs to decide if he is to hold the site in the existing hosting or moving it to a new one. Moving sites to a different host and changing all the affiliate links is always a headache!
Once the buyer owns the site, the objective is to improve it. To increase the monthly income as fast as possible in order to get their capital invested back. There could be several low hanging grapes such as fulfilling keyword gaps, fixing some errors on the site and providing automatic translation so the site is available in multiple languages.
What are the ways to increase the revenue of a website?
To improve revenue one can manage affiliate links better making them point to the right market place. For example, Amazon links should for German visitors point to Amazon.de and not Amazon.com. Amazon Link Engine and A-FWD are neat plugins which can handle all this for you.
Improving social media presence is also something that can boost and sales. Different platforms are best suited for different types of content. Voice and FB a mix of content. Youtube > videos, Instagram > Pictures. Freelancers on Fiverr and Upwork can help you complete a lot of work in a shorter time span. Some freelancers could take advantage of your lack of expertise, so be careful who you hire and work on your requirements in detail. When hiring writers, expect only good quality if you pay top dollar.
Adding more revenue channels such as digital products, ebooks and courses is another way to diversify your passive income streams from a website. You could repackage existing content in video or text format and sell it. Users are willing to pay a bit extra to have easy to read information
Re-designing a website should be done with caution especially if the site already has a loyal following. Loyal users are sensitive to the look and feel of the site. The changes should ideally be incremental and aimed at both increasing your revenue and improving the user experience. If you have multiple sites, it makes sense to use the same WordPress plugins and themes for each maintenance.
Buying a website is an investment, you need to have a good level of understanding before you take this challenge on. Empire Flippers is a marketplace which has been around for a very long time and has many opportunities. Invest wisely and if something is too good to be true it probably is. Before you buy consider all other types more pass type of investments such as p2p loans, p2p real estate or dividend-paying stocks. A website is a rather active business with usually a daily commitment.
For more information visit: Empireflippers.com